They followed that up by striking another deal with Lionsgate to add even more content to the ad-supported platform. The agreement allows U.S.-based users to access a package of library feature film titles from Warner Bros., in addition to already available content like live and recorded over-the-air television, trustworthy news, popular web shows, podcasts and over 60 million HiFi streaming music tracks. Domestic Television Distribution for the rights to a package of feature films available to users only in the U.S. Last August, the app signed a deal with Warner Bros. Starting today, Plex users now have access to thousands more titles to stream, courtesy of the Sony Pictures Television and Chicken Soup for the Soul Entertainment, Inc. In May, Plex announced they added Crackle and its library of movies and TV shows. “Plex offers consumers across the globe a simple yet powerful platform for access to all types of content that can be streamed from all types of devices.” “Two of the most important factors for an enjoyable streaming experience are easily being able to find something of interest to watch, and being able to watch it from any device you choose,” said Keith Valory, CEO of Plex. One nice feature on Plex is that you will be able to re-order and hide certain channels that you don’t want to appear in your channel guide. Live TV on Plex also offers comedy, game shows, anime and 19 music channels. The addition of Live TV on Plex offers consumers a variety of options, ranging from live news like Reuters and Yahoo Finance, to kids shows like “Toon Goggles,” to all things sports including live games, original programming and movies/docs from fubo Sports Network, to gaming and esports on IGN1, and two new LGBTQ+ channels from Revry. Comcast has also entered the ad-supported linear TV space, through their acquisition of Xumo and through the launch of linear channels in Peacock.

Plex will also now be going head-to-head with Pluto TV, which was acquired by ViacomCBS last year, and already has 24 million active users. The announcement comes just weeks after Roku added a new Live TV Guide to The Roku Channel.

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